6 min read
How much does a website cost in Bulgaria in 2026?
"How much does a website cost?" is the first question every business asks — and the one most agencies refuse to answer directly. The truth is that price depends on scope, but the ranges are entirely predictable. Here they are, without the runaround, in euro — as quoted on the Bulgarian market in 2026.
What actually drives the price
Three things move the budget: volume (number of pages and features), design (template versus custom), and integrations (payments, couriers, CRM, inventory systems). Everything else — domain, hosting, SSL — is pocket change next to the labor.
The hidden fourth factor is content. A site without copy, photos and translations cannot be finished, and producing them often takes longer than the development itself. A good agency tells you this at the start, not the end.
Realistic ranges for 2026
The ranges below reflect custom work from an established studio or agency in Bulgaria. A freelancer can go below them; a large agency with a downtown Sofia office can double them.
- Landing page / brochure site: €400 – €1,200
- Corporate website (5–15 pages, CMS, bilingual): €1,200 – €4,000
- Online store (payments, couriers, up to ~500 products): €2,500 – €10,000
- Large store or marketplace: €10,000+
- Web application / custom software: €8,000+, usually billed in monthly stages
What an honest quote should include
A fixed price itemized by line, a clear number of revision rounds, a mobile version (not an "option"), baseline SEO — meta descriptions, speed, structured data — and training for the admin panel.
Also ask what happens after launch: is there a warranty period, what does monthly support cost, and do you own the code. If the answer to the last one is vague — keep walking.
When cheap gets expensive
A €300 site built on a bloated template usually means slow loading, no chance of ranking on Google, and a rebuild from scratch within a year. You have paid twice and lost twelve months of organic traffic.
The rule is simple: if the site is supposed to bring you clients, it is an investment with measurable return — not a cost to be minimized at any price.
Want a number instead of a range? Tell us what you need — we send a fixed, itemized quote within one business day, fully remote, anywhere in Bulgaria or beyond.
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